Lee’at Gentely owner of Caked and Baked featured in Jay-Z, Pharrell Entrepreneur video

Caked and Baked is owned by Lee’at Gentely, a former London lawyer turned Israeli business owner. The shop and her Instagram page are known for brightly decorated multi- tiered cakes. Located in Tel Aviv, Gentely offers cake workshops at Bakers Street TLV, baking studio in the heart of the city that she co-owns with Georgia Green.

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